Whether addressing municipal boards, writing annual reports, or handling media inquiries, EMS leaders must communicate with impact. This workshop focuses on the skills needed to effectively represent your agency to both internal and external audiences. Participants will learn techniques for public speaking before government boards, crafting strategic reports that clearly outline expectations, challenges, and opportunities, and using storytelling to build community trust. The session will also address best practices for managing media relations—knowing when and how to involve the press, developing communication plans for public incidents, and responding to legal inquiries. Additional content will cover how to create professional annual reports, develop enforceable social media policies, and manage public perception online, including handling negative comments or PR crises. Scott will also cover First Amendment and social media relation issues in EMS.
Member Price: $125
Non-Member Price: $175
840 Armed Forces Dr
Ashwaubenon, WI 54304
United States
1. Develop effective public speaking strategies for presenting to municipal boards and community stakeholders.
2. Write clear, concise, and persuasive monthly or annual reports that communicate agency needs.
3. Create effective communication plans for media relations, public incidents, and legal inquiries.
4. Establish and enforce social media policies that protect the agency and guide staff conduct.